Abacus - MobileWear Caller ID Watch for Sony-Ericsson Cell Phones
There have been a lot of innovations in the watch industry since the time Swiss clockwork took a turn around and became synonymous with teen fashion via the Swatch brand. One of the latest twists to the watch as a non-obtrusive device is as a vibrate-mode alarm for incoming calls on your cell phone.
Increasingly, wristwatches are more of an accessory or a fashion statement, or jewelry, rather than just to tell the time. But there have been attempts to make watches with more functionality and technological savvy. One of these, the Abacus MobileWear Caller ID Watch gains points with the attempt at Bluetooth integration and a simple styling. And it nicely fills a very narrow market demand.
As a Bluetooth device, this is an unnecessary innovation. It looks more like a victim of shortsighted device integration without heed of any marketing input. Abacus MobileWear Caller ID Watch lives up to its name: the phone vibrates when you have a call. It does this by receiving signal via Bluetooth from the phone. Whereupon, it vibrates to inform the user there's an incoming call. And it also shows the phone number on the OLED display.
A limitation to the Bluetooth functionality is that it only works with a limited number of phones, currently only with some Sony-Ericsson models, with support for Symbian-powered smartphones up for later release. Which means that if you don't have the right phone, it's just a wristwatch. And that is as far as the Bluetooth functionality goes. This is good news for Sony-Ericsson mobile phone owners. For all intents and purposes, this watch can be used exclusively for them. For now, or until the support for smart phones running Symbian comes along.
Fashion-wise, it's a bit large and clunky, with an simple aviator-type styling. At a glance, it looks fashionable enough. Though the rubber strap does look a bit cheap.
Seriously, considering that most phones have a vibrate mode which is easy to setup,it takes a stretch of the imagination to find a reason why you'd want your wristwatch to vibrate when you have a phone call. The lack of support for the majority of phones is a big issue which should be immediately addressed by the company. This is a very small niche this product is trying to fill. And at its present price point, it is a bit too much for a bulky wristwatch which seriously lacks styling.
It's just too bad that for all the work, effort and brainpower put into getting this device to market, it limits its use to a small Sony-Ericsson cell phone segment.
